Private Sneakers and Adidas celebrated Hispanic Heritage Month on October 8th with a party for the neighborhood. We invited the community out to McArthur Park in Long Beach for free food provided by Tacos Los Cholos, live mariachi music, soccer drills, where kids were able to participate and receive a free soccer ball and Adidas swag bag! We also gave out gift cards to local grocery stores, as well as many pairs of free Adidas slides. We invited our local Hispanic Heroes Beatriz Nievez & Tito Rodriquez for their outstanding contributions and devotion to the community! Beatriz Nieves is a student counselor in charge of the T.H.R.I.V.E. program and Jordan and Cabrillo High school and Tito Rodriguez is the Director of Local Hearts Foundation. Both of these heroes go out of their way to give back to the community and we wanted to let them know how appreciated they are.